Academic Catalog

BA201 PRINCIPLES OF BEHAVIORAL SCIENCES

Course Code: 3121201
METU Credit (Theoretical-Laboratory hours/week): 3(3-0)
ECTS Credit: 6.0
Department: Business Administration
Language of Instruction: English
Level of Study: Undergraduate
Course Coordinator: Prof.Dr. SEMRA FERHA ACIGL
Offered Semester: Fall Semesters.

Course Content

The human element is a fundamental component of management. This course introduces students to the fundamental concepts and research in social psychology. The course thus focuses on how social factors influence individual behavior. Topics include basic research methods, causes and effects of biases, attribution, happiness, depression, individualism, collectivism, conformity, gender, corruption, communitarianism, persuasion, groups and productivity, diversity and prejudice, and conflict. The implications for managers in these areas are a major focus for this course.