Academic Catalog


Course Code: 9010531
METU Credit (Theoretical-Laboratory hours/week): 3(3-0)
ECTS Credit: 8.0
Language of Instruction: English
Level of Study: Graduate
Course Coordinator: Lecturer Dr. AL ARFOLU
Offered Semester: Fall or Spring Semesters.

Course Content

Translating opportunities into competitive advantage is critical for entrepreneurs and technical managers. This course explores the invention and innovation concepts, characteristics of innovation, types of innovation, diffusion of innovation. Management of innovation will be explored in the scope of this course. The impact of competitive advantage by the introduction of new product, process or services will be addressed.