EMBA5102 STRATEGIC MANAGEMENT FOR EXECUTIVES
| Course Code: |
8375102 |
| METU Credit (Theoretical-Laboratory hours/week): |
2(2-0) |
| ECTS Credit: |
8.0 |
| Department: |
Executive Master Of Business Administration |
| Language of Instruction: |
English |
| Level of Study: |
Graduate |
| Course Coordinator: |
|
| Offered Semester: |
Fall and Spring Semesters. |
Course Content
Strategy and its necessity or success; changing dynamics of industries; competitive advantage; strategies for cost leadership and differentiation; creating new markets; dynamics of the new industry markets; organizational structure for strategy management; creating synergies across business; implementing strategy.
