Academic Catalog

MCS504 TEXTS, CONTEXTS AND READERS

Course Code: 8160504
METU Credit (Theoretical-Laboratory hours/week): 3(3-0)
ECTS Credit: 8.0
Department: Media And Cultural Studies
Language of Instruction: English
Level of Study: Graduate
Course Coordinator: Prof.Dr. NECMÝ ERDOÐAN
Offered Semester: Spring Semesters.

Course Content

The aim of this course is to construct a theoretical perspective for the analysis of media texts. For this purpose, theoretical approaches of Barthes, Bakhtin, Volosinov, Hodge, Kress, Fowler, van Dijk will be read and their methodologies will be disscussed. The course will focus on language and representation, social construction of media narratives, semiotic structure of different media, reading and signification, with a special emphasis on culture and power. Different media genres including news, TV series, serials, continuous serials, talk shows, reality shows, advertisements etc. will be analysed focusing on their narrative and semiotic characteristics.