ID718 STRATEGIC DESIGN
Course Code: |
1250718 |
METU Credit (Theoretical-Laboratory hours/week): |
3(3-0) |
ECTS Credit: |
8.0 |
Department: |
Industrial Design |
Language of Instruction: |
English |
Level of Study: |
Masters |
Course Coordinator: |
|
Offered Semester: |
Fall Semesters. |
Course Content
This course examines the relationship between design and corporate strategy. Course themes include levels of design functions within an organization, tools for design innovation, and how design can be utilized as a competitive and strategic tool. The course also discusses the economic value of design through case studies from Turkey and other countries.