ID718 STRATEGIC DESIGN
Course Code: |
1250718 |
METU Credit (Theoretical-Laboratory hours/week): |
3(3-0) |
ECTS Credit: |
8.0 |
Department: |
Industrial Design |
Language of Instruction: |
English |
Level of Study: |
Masters |
Course Coordinator: |
Prof.Dr. GÜLAY FATMA HASDOÐAN |
Offered Semester: |
Fall Semesters. |
Course Content
Relationship between design and corporate strategy. Levels of design functions within an organization; tools for design innovation; design as a competitive and strategic tool. Economic value of design through case studies from Turkey and other countries.